The Blog
The latest in apparel technology, industry trends, and expert analysis to help you stay ahead.
Brands using AI-powered fit prediction and body scanning tools are reporting 30-40% fewer size-related returns, with ROI timelines under 12 months for mid-market operators. Getting there requires clean garment data, platform integration work, and enough transaction volume to train accurate models.
Online fashion returns run 30-40%, and bad sizing is almost always the reason. AI fit engines from companies like 3DLOOK and Bold Metrics are cutting those rates by 15-30%, giving apparel brands a serious margin boost along with smarter data on how their customers are actually built.
